http://www.m-m.com.au Michael McMahon Thu, 23 Feb 2012 10:19:40 +0000 http://www.m-m.com.au en http://www.m-m.com.au/Peanuts http://www.m-m.com.au/following/m-m.com.au/Peanuts Thu, 23 Feb 2012 10:19:40 +0000 Michael McMahon 2866269 DON'T WORK FOR PEANUTS A conversation I had with some design friends recently lead me to write this short piece on internships. More specifically on so called 'unpaid internships'. Read the full article here. <img src="http://payload28.cargocollective.com/1/0/2635/2866269/Peanuts.jpg" border="0" width="570" height="812" width_o="570" height_o="812" src_o="http://payload28.cargocollective.com/1/0/2635/2866269/Peanuts_o.jpg" align="left" /> http://www.m-m.com.au/Curly-Gibbon http://www.m-m.com.au/following/m-m.com.au/Curly-Gibbon Fri, 17 Feb 2012 10:07:33 +0000 Michael McMahon 1935138 CURLY GIBBON A small, boutique brand made to accompany some baked brownies, muffins and cakes to market. The peculiar name and concept came from the bakers own witty play on her surname, 'Curlis-Gibson'. Curly Gibbon needed a mark that was rich and playful to match the deliciously tempting cakes and muffins that it would be selling to mums and chocolate-lovers alike. Some very curly custom typography was made so the happy little gibbon could help the brand swing towards more of a hand-made look and feel. <img src="http://payload.cargocollective.com/1/0/2635/1935138/Curly_Gibbon_05.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1935138/Curly_Gibbon_05_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/1935138/Curly_Gibbon_01.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1935138/Curly_Gibbon_01_o.png" align="left" /> http://www.m-m.com.au/That http://www.m-m.com.au/following/m-m.com.au/That Fri, 17 Feb 2012 09:44:32 +0000 Michael McMahon 2826548 THAT! What is that? Recognised as one of the leading suppliers of healthy desserts to Australians since 1974, ProPortion Foods approached Elmwood to design an all new kids dairy yogurt, with some added punch. The yogurt needed to be fun and engaging but most of all it needed to generate a sense of curiosity for youngsters. After a thorough naming process, we landed on That!. The name stuck and placed the yogurt somewhere between bizarre mystery and amusing playfulness. Bold typography, saturated colours, wild monster eyes and curly, stripy tails all combined to create one hell of an exploding snack, perfect for That! A simple pack structure was put in place to ensure any and all future variants would fall nicely in line with existing flavours. Produced whilst at: Elmwood Design: Michael McMahon, Sarah Hendy Writing: Harley Augustine Design Direction: Glen Crawforth <img src="http://payload26.cargocollective.com/1/0/2635/2826548/That_01.jpg" border="0" width="570" height="855" width_o="570" height_o="855" src_o="http://payload26.cargocollective.com/1/0/2635/2826548/That_01_o.jpg" align="left" /> <img src="http://payload26.cargocollective.com/1/0/2635/2826548/That_02.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload26.cargocollective.com/1/0/2635/2826548/That_02_o.jpg" align="left" /> <img src="http://payload26.cargocollective.com/1/0/2635/2826548/That_03.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload26.cargocollective.com/1/0/2635/2826548/That_03_o.jpg" align="left" /> <img src="http://payload26.cargocollective.com/1/0/2635/2826548/That_04.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload26.cargocollective.com/1/0/2635/2826548/That_04_o.jpg" align="left" /> http://www.m-m.com.au/Quarter-Sans http://www.m-m.com.au/following/m-m.com.au/Quarter-Sans Thu, 05 Jan 2012 10:12:05 +0000 Michael McMahon 2550063 QUARTER SANS First of all, I'm not a typographer. Nonetheless, the sense of exploration I felt creating a font from sketch to a finished TTF file, was well worth the trouble. Working with FontLab, a professional grade font program, introduced me to some of the intricacies of creating a font (oh the kerning pairs!). I have no real official training when it comes to creating type, except what I've picked up and what I've read. It takes long hours, years of dedication, and a very acute sense of appreciation to become a typographer. It's quite difficult to say the least, and is a field I'm interested in. Quarter Sans is a (more or less) monospaced, (mostly) sans serif typeface, developed from the notion of the grid, and dividing that grid into quarters, hence the name. I created, as best I could, three separate weights: light, regular and bold. If nothing else it is my first attempt at making a font. You can download it here.<img src="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_01_1.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_01_1_o.png" align="left" /> <img src="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_02_2.jpeg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_02_2_o.jpeg" align="left" /> <img src="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_03_3.jpeg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload12.cargocollective.com/1/0/2635/2550063/Quarter_03_3_o.jpeg" align="left" /> http://www.m-m.com.au/Munchy-s http://www.m-m.com.au/following/m-m.com.au/Munchy-s Mon, 04 Jul 2011 12:52:26 +0000 Michael McMahon 1070565 MUNCHY'S Ranked the #1 biscuit brand of Malaysia, Munchy's approached Elmwood to redesign their Identity to try and re-connect with the current Malaysian youth market. The concepts shown here were developed to launch Munchy's into a fun, wild territory that put their brand into the mouths of some local malaysian animals. The custom type was created to give Munchy's a distinct, own-able place on shelf, and to steer away from their existing corporate identity. Produced whilst at: Elmwood Design: Michael McMahon Design Direction: Glen Crawforth <img src="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_02.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_02_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_03.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_03_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_04.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_04_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_05.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_05_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_01.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/1070565/Munchys_01_o.png" align="left" /> http://www.m-m.com.au/CopyThis http://www.m-m.com.au/following/m-m.com.au/CopyThis Fri, 26 Feb 2010 07:10:54 +0000 Michael McMahon 282041 COPY THIS This group-based research project looked into how universities are informing design students about copyright law. With the advent of advanced communication networks, the effects of Intellectual Property on design has become increasingly important now more than ever. It seems only fitting that one of Australia's top design degrees should require students to have at least a basic understanding of the laws that will inevitably shape their work. Our solution was simple and, more importantly, practical. The main challenge we faced was that of digesting and reducing the complexities of copyright law into a plain language. Students essentially needed something relevant that spoke to them in a language they could understand. After completing rigorous background research and interviewing students at length we developed a booklet that covered all the basics. In collaboration with: Adit Wardhana & Sabrina Staniewska <img src="http://payload.cargocollective.com/1/0/2635/282041/Idea.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/Idea_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1289_1.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1289_1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1264.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1264_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1265.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1265_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1267.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1267_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1271.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1271_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1273.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1273_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1275.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1275_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_1276.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_1276_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_9239.jpg" border="0" width="570" height="734" width_o="570" height_o="734" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_9239_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/Skull.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/Skull_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_0489.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_0489_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/282041/IMG_0495.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/282041/IMG_0495_o.jpg" align="left" /> http://www.m-m.com.au/Mara-Salvatrucha http://www.m-m.com.au/following/m-m.com.au/Mara-Salvatrucha Sun, 20 Dec 2009 12:44:46 +0000 Michael McMahon 144602 MARA SALVATRUCHA The heavy use of signs and symbols within gang culture are employed not only to exclude others, but also to communicate meaning and purpose for their members. The violent El Salvadorian gang Mara Salvatrucha (or MS13) is an example of a group that has formed its own specific language and displays this notoriously and proudly on their skin as tattoos. A non-fictional narrative was chosen from the LA Times, and was presented back in the form of a series of sequential tattoos to show an alternative way of reading into the socially conflicted lives of three hard-knock MS members. The narrative is transformed from being a purely text-based communication piece to being a visually engaging one, of which the viewer is prompted to decipher and interpret. <img src="http://payload.cargocollective.com/1/0/2635/144602/IMG_6915.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/IMG_6915_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/IMG_6923.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/IMG_6923_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/MS04.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/MS04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/IMG_6919.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/IMG_6919_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/MS02.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/MS02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/IMG_6915_b.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/IMG_6915_b_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/MS05.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/MS05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/144602/IMG_1157.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/144602/IMG_1157_o.jpg" align="left" /> http://www.m-m.com.au/ExitSpace http://www.m-m.com.au/following/m-m.com.au/ExitSpace Sat, 07 Nov 2009 18:43:59 +0000 Michael McMahon 138030 THE SENTINEL An exhibition of Arthur C. Clarke's original short story 'The Sentinel'. This experimental project revolved around the concept of manipulating narrative structure to create new understanding. The looping, projected imagery, accompanied by a guide-book, became something of a prototype, creating an immersive audio-visual experience for viewers. <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0557.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0557_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0633.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0633_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0603.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0603_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0586.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0586_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0696.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0696_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0591.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0591_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0608.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0608_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0620.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0620_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0640.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0640_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0679.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0679_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0716.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0716_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0658.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0658_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_8817.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_8817_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_8833.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_8833_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_8849.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_8849_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_8870.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_8870_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_0904.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_0904_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_1109.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_1109_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_1114.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_1114_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138030/IMG_1118.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138030/IMG_1118_o.jpg" align="left" /> http://www.m-m.com.au/Julio-s http://www.m-m.com.au/following/m-m.com.au/Julio-s Sat, 07 Nov 2009 17:32:02 +0000 Michael McMahon 138068 JULIO'S A brand born to introduce paletas [Mexican icy poles] into the Australian market. Julio's aligned to local beach culture and developed a strong graphic and photographic style that complimented its location. With a strong sense of place Julio's could position itself very competitively against the little existing competition. <img src="http://payload.cargocollective.com/1/0/2635/138068/Julios.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/Julios_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_9377.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_9377_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0027.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0027_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0146.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0146_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0244.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0244_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0327_1.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0327_1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0318.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0318_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_9499.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_9499_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0294.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0294_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0302.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0302_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_9852.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_9852_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/1UP.png" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/1UP_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0389.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0389_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_0471.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_0471_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/138068/IMG_1137.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/138068/IMG_1137_o.jpg" align="left" /> http://www.m-m.com.au/Let-s-talk-about-this http://www.m-m.com.au/following/m-m.com.au/Let-s-talk-about-this Wed, 08 Jul 2009 15:16:42 +0000 Michael McMahon 38328 LET'S TALK ABOUT THIS The lecture is one of the most commonly used instructional tools for higher educational institutions. This research project looked into the effectiveness of our own Universities design lectures. In a nutshell, we argued that lectures remain an ineffective method for effectively imparting knowledge to students, especially design students. The project consisted of developing a campus-orientated awareness campaign that encouraged both students and lecturers to share their opinions and expectations in regards to design lectures. In collaboration with: Adit Wardhana <img src="http://payload.cargocollective.com/1/0/2635/38328/Untitled-8.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/Untitled-8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/Untitled-1.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/Untitled-1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/Untitled-2.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/Untitled-2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/Untitled-7.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/Untitled-7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/Untitled-6.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/Untitled-6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0098.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0098_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0102.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0102_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0103.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0103_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0105.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0105_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0106.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0106_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0117.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0117_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/2635/38328/DSC_0124.jpg" border="0" width="570" height="350" width_o="570" height_o="350" src_o="http://payload.cargocollective.com/1/0/2635/38328/DSC_0124_o.jpg" align="left" />